Editado/Edited: Estados Unidos /United States
Año/Year: 2011 (out of print) / McGraw Hiil – Amazon
During his/her walk the strategist pushes beyond possible limits, impels the flight of the unimaginable, and unties energies further away from what “we were used to” and that transcends. But what forces him/her? , What drives him/her? It is the essence of the strategist that seeks to create, so that others can believe. It is the part that explains success in the case of many companies and undertakings throughout history. It is transcendence addition contained in the essence of who should lead a decision of future impact at present value. It is the need of creation that flows in the veins of the general, or it is the part of the essence of the executive who makes the decision for a better possible future: it is the soul of the strategist.